In order to separate yourself from your competition and the noise of marketing and advertising, it's critical that you develop unique, differentiating and IRRESISTIBLE messaging.
In this training, James and Angela will teach you the formula for developing simple, yet powerful messaging that connects with the pain and pleasure of your ideal client. They will cover distinctions such as "Your XYZ Statement", "What I've Found" and "Your Story"... all of which make for a powerful and magnetic introduction to you, your brand and your products and services.
About the speakers: Angela Inzerillo and James Lawson, Impact Business Solutions

Thank you to our sponsors for their generous support: Series Silver Sponsors Fairfax County Economic Development Authority and MillerMusmar, CPAs.
The INCspire Education Foundation is proud to present the Business Education Series (BES). Chamber member professionals, INCspire, and Chamber staff offer ongoing workshops in their areas of expertise to our members as well as the general business community. These workshops are designed to support business growth and cover a variety of topics!
Are you a current Chamber member interested in leading a BES workshop? Contact Carrie Pulliam at 703.707.9045 or email her at CarrieP@restonchamber.org.

Date and Time
Wednesday May 12, 2021
8:30 AM - 9:30 AM EDT
Location
Zoom meeting format. Link will be included in your confirmation email.
Fees/Admission
Members - Complimentary
Non-Members - $15
Registration ends at 8 AM the day of.
Contact Information
(703)707-9045
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